Get Ready For

Asia's Biggest

B-School Challenge

About ACE Challenge

Amazon brings you the 8th edition of Amazon Customer Excellence (ACE) Challenge. Here is all what you need to know about ACE Challenge:

ACE Challenge 2018 - A battle on three fronts: Innovation, Strategy, Simplicity. Be it the imagination for innovation, logic that creates strategy, or the artistry behind simplicity, this challenge will test every aspect of your thinking.

From time crunched problem-solving and live case-simulations to an exciting face-off between teams in the finale, the competition allows students to exercise lateral thinking, brainstorm and evaluate challenging case studies. ACE Challenge 2018 sets the stage for the smartest of minds from top B- Schools to compete against the best.

The competition will be held across two of Amazon’s business areas

  1. Operations
  2. Consumer Business

Teams may register to solve cases in one or both areas. The competition is open to full-time flagship PGP and PGPX program students from a select list of B-Schools and will be held in two phases.